Social selling today is not a possibility—it’s a necessity. Social selling leads towards becoming an expert in a given field, and turns your frequent readers into customers.
However, to become a successful content creator on LinkedIn, simply adding content is not enough anymore. You need to use a solution that does the work for you and maximizes your profits, and efforts.
So what’s the right content creation tool for LinkedIn?
Taplio is the answer.
Taplio is currently the most frequently chosen social media and content creation tool for LinkedIn. It is used by amateurs but also by the best content creators in the world.
So where should you start your venture with a reliable content creation tool for LinkedIn?
I’ve prepared for you a list of the 30 best Taplio features that turn readers into customers.
If you’re looking for the answer—you are in the right place.
Taplio: 30 Features of (possibly) the Best Social Media & Content Creation Tool for LinkedIn
Thinking about this post, I decided to put myself in the role of the client. If I were buying a social media tool, what would I choose? Why would I choose tool X with features Y? Is it worth investing money in a tool to improve content creation?
These are the questions I asked myself, and sometimes I receive such (and similar) questions from my clients.
I believe the following list will clear up your doubts.
Content Suggestions
This is one of those features that is a game changer on the market for me. If you are involved in content creation, you know how much time it can take to come up with an idea. Paradoxically, this is often more difficult than creating the message itself. Nevertheless, it’s not going to be your problem anymore. One of Taplio’s standout features is its ability to suggest ideas based on your industry, interests, and audience. This feature ensures you always have fresh and relevant content to share with your LinkedIn connections.
User-Friendly Interface
No matter how advanced a player you are—the genius lies in simplicity. A simple and effective dashboard is key, and Taplio knows exactly how to handle it. Even those new to idea creation tools will find it easy to get started and utilize its features effectively.
Automated Posting
Automation is one of the basics nowadays. Naturally, Taplio couldn’t be without it. You can automate the time your post is displayed, the number of posts, or idea generation—all on your most favorite marketing platforms. This feature ensures that your profile remains active, even when you’re not online. Making money on something even when you sleep—it’s Warren Buffett’s favorite proverb, isn’t it?
Analytics Dashboard
Understanding your audience’s engagement is crucial for effective communication strategy. Taplio’s analytics dashboard provides detailed insights into how your posts are performing, helping you refine your approach.
Customizable Templates
Something works, something doesn’t—for you, it doesn’t matter. Automation will do all the work for you. That’s why customizable templates come to the rescue.
Creating engaging posts is easier with Taplio’s customizable templates. These templates are designed to capture attention and drive interaction, helping you convert readers into customers.
Hashtag Recommendations
Nevertheless, hashtags are still a fundamental part of marketing. True, they are less common on LinkedIn, but they still have their place. Taplio helps you maximize the reach of your posts with smart hashtag recommendations. These suggestions are tailored to your voice of your audience, increasing visibility and engagement.
Post Performance Analysis
Beyond basic analytics, Taplio offers in-depth post performance analysis. This feature breaks down which types of ideas resonate most with your audience, allowing you to fine-tune your strategy.
Engagement Tracking
Keep track of who’s engaging with your content using Taplio’s engagement tracking feature. This allows you to identify and interact with potential customers more effectively.
Competitor Analysis
Who’s your biggest rival, and why? This feature will help you to find this out.
Stay ahead of the competition by analyzing their LinkedIn strategies. Taplio provides insights into what your competitors are posting and how their audience is responding.
Content Calendar
Another feature where automation does a great job. A well-organized content calendar is essential for consistent posting. If you run multiple accounts for your clients (or at your agency), you know what I’m talking about. Taplio’s calendar feature helps you plan and schedule your posts efficiently, ensuring a steady stream of content.
LinkedIn Algorithm Insights
Taplio keeps you informed about the latest changes in LinkedIn’s algorithm, helping you adjust your posting strategy to maintain optimal visibility. Cool and powerful feature.
Audience Insights
Hmm, so what’s happening with your audience? Understanding your audience is key to creating content that converts. Taplio provides detailed audience insights, including demographics, interests, and behavior patterns. Using this feature, you’ll also get to know:
- who my biggest fan is (!)
- what my readers like and dislike
- the prediction of the performance of your content
And of course, much, much more.
Collaboration Tools
Working as a team? Cool! For teams, Taplio offers robust collaboration features. Share ideas, assign tasks, and review write-up drafts seamlessly within the platform. And I couldn’t omit it—everything in the real-time, including any changes.
Engaging Media Integration
Enhance your posts with engaging media such as images, videos, and GIFs. Taplio makes it easy to integrate various media types to capture your audience’s attention.
Lead Generation Tools
Taplio is not just a ‘nice’ tool for LinkedIn. It’s something way more powerful. Especially, if you’re using LinkedIn as your landing page for turning readers into customers. That’s why Taplio includes features specifically designed for lead generation. These features help you identify and reach out to potential customers directly through LinkedIn.
Personalized Content Suggestions
Ideation is a keyword here. Taplio goes beyond run-of-the-mill ideas by offering personalized suggestions based on your past posts and interactions. This ensures your LinkedIn profile remains relevant and engaging.
SEO Optimization
SEO is a part and parcel of your business! Great, I feel you! Improve the visibility of your LinkedIn posts with Taplio’s SEO optimization features. These tools help you select the best keywords and phrases to enhance your content’s discoverability.
Customer Support
Everybody loves to buy, but nobody likes to be sold. So, how to find the right CS team who’ll actually solve your problems, instead of pushing you new features? I’ve got the answer. Taplio offers unusual customer support, ensuring you can resolve any issues quickly and keep your content strategy on track. No worries about draining your wallet after another call. 😉
Content Library
Maintain a repository of your best-performing posts with Taplio’s content library. This feature allows you to reuse and repurpose successful items easily.
Makes sense? 👇
Training and Tutorials
Continuously building knowledge only supports your business. Especially when it is free. Taplio provides comprehensive training and tutorials to help you get the most out of its features. Whether you’re a beginner or an advanced user, these resources are invaluable.
Advanced Scheduling Options
Taplio goes above and beyond to enhance your work, and I know something about that. As an example of my current customers—no one felt dissatisfied with using this feature. Morever, apart from basic scheduling, Taplio offers advanced options such as recurring posts and time zone adjustments, guaranteeing your posts reach your audience at the best times.
Performance Benchmarks
Compare your performance against industry benchmarks with Taplio’s performance benchmarking tools. This helps you understand where you stand and identify areas for improvement.
Integration with CRM
Taplio integrates seamlessly with popular CRM systems, allowing you to manage your leads and customer interactions more efficiently. P.S. What’s the best solution for integrating this social media tool with other CRMs? I’d go with Zapier, it works really smoothly.
Engagement Boosting Tools
Let’s assume you’ve already captured your audience’s attention; what now? You need to keep it for as long as possible. But don’t worry, Taplio has a solution for that too. Rely on these engagement-boosting features to increase the number of likes, comments, and shares on your posts. These tools help you create content that prompts interaction from your audience.
Content Variability
The ideas that are most desired will stay with you longer. And automatically! How? Taplio encourages a variety of diversification, suggesting different types of posts such as articles, polls, and updates to keep your audience engaged and interested.
Profile Optimization
Improve your LinkedIn profile with Taplio’s optimization tips. These suggestions help you create a professional and appealing profile that attracts more connections and customers.
Custom Analytics Reports
Similarly to Google Analytics or Google Looker Studio—adjust the right data to your needs. Create custom analytics reports tailored to your specific needs. Taplio’s reporting tools allow you to focus on the metrics that matter most to your business.
Engagement Heatmaps
Analyze your engagement data using Taplio’s heatmaps. These visual aids allow you to pinpoint the best times and material types for achieving the highest impact.
API Access
Of course, using Taplio, you can also rely on API integration. For advanced users, this content creation tool offers API access, allowing for integration with other tools and systems to enhance your marketing strategy further.
Affordable Pricing Plans
Affordability is always a relative concept, however. Considering the fact what you’re getting for the monthly (affordable) price, I’m allowed to say that everybody can give it a shot. Do you want to stay longer with a paid plan? It’s up to you. Is it worthy checking this out, at least, for some time? For sure. Taplio offers a range of pricing plans to suit different budgets and needs. This makes it accessible for businesses of all sizes, ensuring everyone can benefit from its powerful features.
What’s on your mind? Do you think Taplio can be your next content creation tool?
But if you disagree, consider its biggest competition: AuthoredUp.
Here you’ll get the full review, AuthoredUp Review: The Best Content Tool for LinkedIn.
And if you have any suggestions, or questions—feel free to hit me up!
Thank you, my reader, for checking this out and contributing!
Simon
Author Profile
- Simon Gorlak is a Digital Marketing Expert with over 8 years of experience. He specializes in 3 areas: SEO, Copywriting, and Email Marketing. Simon's blog gathers knowledge that helps Marketers & C-level to increase profits from their online businesses. Also, his content helps to reach the most difficult customers, make others' content to be read & purchased. Besides digital marketing, Simon speaks 4 languages: English, Spanish, Portuguese, and Polish & works as a Head of Business at an Indian Start-up.
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