AuthoredUp Review: The Best Content Tool for LinkedIn

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AuthoredUp is the top-tier scheduling and sales solution, among all content creation tools, dedicated to building your audience on LinkedIn.

This cutting-edge tool for creating and analyzing LinkedIn content, suitable for both individuals and teams, aims to elevate brands on the platform. It serves users of all expertise levels, offering a straightforward approach to optimizing and tracking content impact. With thousands of happy customers, it stands as the top pick for a reliable and impactful LinkedIn strategy.

It’s intuitive, user-friendly, highly developed, and dedicated to every type of business, from freelancers to corporations.

AuthoredUp will help you with:

• Maximizing your audience’s engagement.
• Delivering in-depth data based on your posts’ performance.
• Revising and editing posts in response to your audience’s interactions.
• Automating posts by using a custom calendar (and without any limits on the number of posts!)
• Selecting the best content for your recipients: track the results of your posts and use them to build appropriate content.

And much, much more.

And how exactly can AuthoredUp assist you in building your audience? The necessary insights and review you’ll find below.

Who and How Can Use AuthoredUp?

This is a SaaS tool that will help you build an audience on LinkedIn and increase access to your potential clients.

You can use it as a:

• Lead generation tool
• Post-scheduling tool
• Content creation tool

AuthoredUp will help you increase your organic reach on LinkedIn, whether you are just starting to build your brand or have been doing it for a long time.

Who is This Tool Dedicated to?

• Ghostwriters
• Solopreneurs
• Content creators
• Marketing specialists
• Social media agencies
• Employee advocacy teams
• Anyone aiming to enhance their LinkedIn presence organically.

My Favorite AuthoredUp Features

1. Post Preview: Wanna see what your posts look like? Preview the exact appearance of your post before it’s published.
2. Text Formatting: Utilize straightforward formatting tools to embolden, italicize, and list your content for emphasis.
3. Opening and Closing Templates: Choose from various templates to effectively begin and conclude your posts.
4. Content Drafting: Create and edit your content on the go, with the ability to save drafts for future completion (supports text, images, and documents).
5. Posting Calendar: Manage your post scheduling and publishing seamlessly from a single dashboard.
6. Detailed Analytics: Gain in-depth insights into the performance of both individual and team posts.
7. Archived Posts: Gather all your LinkedIn saved posts in one place for organization, filtering, analysis, and export.
8. Content Insights: Identify the type of content that engages your audience the most.
9. Page Management: Handle an unlimited number of company pages without additional fees; an individual plan allows for both personal profile and company page management.

AuthoredUp: Product Insights & Features Overview

I’ve prepared a detailed description of each of the five best and most frequently chosen features in this tool. Each includes examples and comprehensive usage examples.

You can choose this solution to use just one of them, nevertheless—if you want to use all of them at once, the price doesn’t change.

1/ Feature: LinkedIn Posts Table

The LinkedIn posts table is a tool that gives you a view of both the performance of your posts and their prospects.

You have insights into every post created and its exact outcome. If something works as you wish, you’re on the right track. 

However, if something doesn’t, then you’ll know exactly:

—> What’s the impediment, and you can modify it as needed.

—> The results of your previous posts, and, based on their data, you can make adjustments.

Incredibly simple and effective, isn’t it?

Here’s what else the LinkedIn Posts Table provides you:

• Used hashtags
• Number of likes
• Number of shares
• Number of comments
• Number of impressions
• Dates (when you created the posts)
• Time (the exact time when you created the posts)

The more you know, the better. Useful and powerful data will help you boost your audience’s engagement.

2/ Feature: Editor at AuthoredUp

Let me be frank—LinkedIn as a B2B platform operates superbly, yet the options for editing and adding posts within the platform itself are limited. It’s not surprising—you can share knowledge and updates by adding posts, but editing them is a separate matter.

This is where AuthoredUp comes in.

In my opinion, the Editor is one of the best features that sets AuthoredUp apart from its competitors.

The Editor adds essence, aesthetics, and a unique look to your posts.

After all, you can write wonderful content, but if it isn’t appealing enough, no one will want to read it.

Thus, the editor allows you to:

• bold the font
• add italicized text
• insert numbers & bullet points
• give a final preview on: mobile, tablets & desktop.

Indeed, at first glance, this feature may seem ‘basic’ but in reality, it helps you a lot to convert your contacts into regular readers.

The image above shows the feature editor in its full dimension.

From here, you can use AuthoredUp as your tool for building sales.

Why?

LinkedIn is the place where you generate B2B reach; it’s not typically where people brag about vacations (or at least very rarely). The Editor allows you to see what your contacts like most, and you’ll be able to directly influence what they should pay more attention to.

Just bold the text in the right places, and it will be read more than the other words.

P.S. This is the only tool on LinkedIn that offers such editing possibilities.

3/ Calendar: Schedule Your Posts

The Calendar is one of the latest features offered by this content creation tool. It allows you to schedule your posts at a chosen time and day. Moreover, there are no time restrictions—you can schedule a post even one month in advance.

As a feature, the Calendar gives you the ability to view insights into your posts:

• its preview
• the number of impressions
• the number of reactions to the post

The calendar feature is crucial for scheduling LinkedIn posts because it lets you see your entire content strategy at a glance. This way, you can space out your posts effectively, making sure they’re timed right to match your business goals or key events. 

Also, Calendar helps to keep your messaging consistent and organized, avoiding overlaps and ensuring you engage regularly with your audience. 

Plus, having a calendar allows you to track planned content and make adjustments based on how well posts are performing and what your audience thinks, helping you fine-tune your strategy and make the most of your LinkedIn activity.

4/ Profile Analytics: Get All Necessary Insights from AuthoredUp

Why is profile analytics so important?

Seeing the results, reach, and overall engagement of your posts enables you to intervene appropriately. The right content creation tool gives you the ability to fully view your data and make thorough corrections.

Notice something isn’t working the way you’d like? No problem; change it right away.

Personally, I really appreciate the variety of data and its presentation in chart form.

Simplicity, complete access to information, and comprehensive data will help you elevate your reach to a higher level.

AuthoredUp’s analytics will primarily show you the number of:

• Shares
• Reactions
• Comments
• Impressions
• Engagement rate
• Total engagement

Moreover, you can segment these data into appropriate time groups, tags, and dates.

If you want full and precise data regarding your performance—all of it is at your fingertips.

Above, there’s an image of comprehensive data regarding the statistics of your posts.

Let’s face it—it couldn’t be presented more clearly. 🙂

Complex data presented in a simple way is the key to better managing your results.

If you want to use this tool as a sales & lead generation tool to generate leads from LinkedIn as a personal brand, you will see for yourself how crucial precise data is.

I convinced myself of this solution thanks to these features.

Want to give it a try? 👇

Hashtag Performance Review

Hashtags are more than just popular; they’re vital indicators of your content’s themes and effectiveness. 

AuthoredUp’s latest feature conducts an analysis of all posts over a selected period, identifying the hashtags used in particular posts. This hashtag analysis provides a clear understanding of which hashtags, and consequently, which topics, yield the best results for your profile. 

You can find details that include:

• Shares
• Reactions
• Frequency
• Comments
• Hashtag name
• Engagement rate 

You have the option to view these metrics as total, average, or median values.

5/ LinkedIn Post Preview at AuthoredUp

The LinkedIn post preview is actually my favorite feature.

I would say that among many competitors, this is something that sets AuthoredUp apart.

Why is that so important?

When aiming to create exceptionally unique content, you must craft substantial material, but it also has to look great.

When creating your post, besides the capabilities I mentioned earlier such as changing fonts, bolding, adding numbers and bullet points, you can preview all of this before publishing the post. What’s more, all this comes at one price—this feature doesn’t cost you extra. 😉

Sometimes, looking over my posts, I noticed that after publication, they didn’t look as appealing as I wanted. 

Do you know what that entails—fewer reactions, fewer shares, no comments, damn.

Fortunately, I found a solution that made it easier. Maybe you’re also struggling with this problem? Luckily, you don’t have to anymore.

Make Your LinkedIn Post Stand out Visually in the Feed with AuthoredUp

6 most important tips to enhance the visual appeal of your post:

—> Add images or videos to capture attention.

—> Write short paragraphs and clear sentences.

—> Use bullet points and numbered lists to facilitate easy reading.

—> Use AuthoredUp’s readability feature to make sure your post is easy to understand.

—> Create compelling opening lines, possibly by utilizing one its engaging hook templates.

—> Employ AuthoredUp for sophisticated formatting capabilities that goes beyond what LinkedIn’s standard editor offers.

6/ One-Click Reuse

You can easily and quickly manage your existing posts. Or, if you prefer the terminology — republish your post.

You have access to the exact date of your favorite post and can manage its sharing.

Add or remove something, then click ‘publish’ and it’s all done. A new publication is added.

Why and How to Build Your Audience with AuthoredUp?

Building an audience, especially through LinkedIn, can be a challenge in today’s competitive market. Many are moving in similar directions, and LinkedIn, as a B2B platform, primarily serves this purpose—to build your audience.

However, there is a solution, and a tool like this social media tool addresses perfectly this.

How?

It all starts with the consistency and appeal of your content.

AuthoredUp can be used as a:

• Sales tool
• Productivity tool
• Social media tool
• B2B SaaS solution
• Lead generation tool
• And much more

This is why I am writing this review: to show you that if something is difficult, and becomes automated, it’s no longer so challenging 🙂

I particularly recommend it if your main platform is LinkedIn, whether you are using it to build B2B reach with your company or you’ve decided to create your personal brand from scratch.

I recommend it because it really simplifies work and allows you to save 80% of the time per post.

Imagine you write 10 posts a day to complete a week’s work. Writing one post takes you 30 minutes.

30 minutes × 10 = 300 minutes = 5 hours

While using AuthoredUp:

30 minutes × 10 × 0.8 = 240 minutes saved

30 minutes × 10 − 240 minutes = 60 minutes = 1 hour

Looks like an imaginary tool, doesn’t it?

Try it now— for free 👇

AuthoredUp: Plans and Pricing

Compared to other tools, AuthoredUp offers two dedicated solutions: individual and business plans.

You can choose either of them, depending on your needs.

Here’s what you can expect from each of them.

Individual Plan	Business Plan
Single-click post recycling Included in one profile connection Analytics for content performance Over 300 hooks and conclusions for posts Complete access to the extension and platform Unlimited drafts, snippets, and company pages Editor featuring text formatting, bullet points, and a preview option	✔ Everything in Individual plan, plus: Analytics for teams Link multiple profiles Collaborative drafting Management of organizations Sub-accounts within AuthoredUp

How Will AuthoredUp Solve Your Content-Based Problems with LinkedIn?

This is primarily a tool that automates your work. You can do much more in much less time.

I used to have a couple of automation/content-creation tools at the same time, especially for writing on LinkedIn. But I had to switch to just one.

You know how it works—the more tools you use, the lower your productivity. Using different solutions, I ultimately had no reference to which one was truly effective, which one showed accurate data (in fact, sometimes they differed).

Moreover, AuthoredUp is the only tool on the market that allows you to preview your posts on LinkedIn.

Why is this so important?

Let’s face it—good content must also look good. Period. If you’re looking for the right solution for your LinkedIn content, helping you ‘look good.’ The more knowledge-rich and good-looking content on your LinkedIn profile, the better the engagement and more interactions with your potential clients.

Therefore, if you want to choose one tool that will replace all the others, I recommend choosing this one tool. And I’m not just saying this because this is my review, no worries. 😉

I recommend this tool because, as a client, it convinced me by solving my problems. I believe it’ll solve yours, too.

Here’s the link to check it out (for free) 👇

AuthoredUp and Business Effect Through LinkedIn

Business effect is a key aspect of any solution. Do you run an SEO company? Your client will evaluate you based on the results. Are you running a media buying campaign for a client? Cool, but the most important thing for them will be that they invested amount X and pulled back (at least) 2X. The fact that you worked 10 hours a day, for a month, on their project doesn’t matter to them when they see the results.

Regardless of the offered solution, it is most often chosen when your client has some guarantee. Let’s agree, there is almost no business that can give you that. If you do paid campaigns, you can have the best tactics and an ROI of 1000%. However, when your client’s site or service fails… you know what’s the answer.

So, can AuthoredUp give you some guarantee? If so, then how?

If I ‘guaranteed’ you that any given tool would bring you business results, you could stop reading this post. I’d fully understand your frustration. Nevertheless, comparing it with other content creation tools, especially dedicated to LinkedIn, this tool really stands out.

Choosing a good social media tool for creating content must be based on automation and ideation. Automation and creating ideas are features desired by content creators around the world.

Why? Simple explanation:

Content Automation

Something that took you 2 days can now take 3 hours. Following this logic, on an annual scale, you will perform work that would take you 16 years. Perfect example, isn’t it?

Idea Creation

Ideation is the next game changer on the market. I’m not saying that AI has to write full content for you. Otherwise, why should your readers read your blog, when they can find the same ideas in ChatGPT? Support, not doing the work—that’s the area where AI enriches our work rather than taking it away.

But that’s not all. Look at the other areas where AuthoredUp can enhance your work on LinkedIn:

Future Trends in LinkedIn Marketing

As LinkedIn continues to evolve, staying ahead of the trends is crucial for maintaining a competitive edge.

Emerging Features on LinkedIn

LinkedIn is constantly adding new features that can benefit businesses.

LinkedIn Live

• Real-Time Engagement: Host live events to engage with your audience in real-time.
• Interactive Content: Use polls and Q&A sessions to increase interaction.

LinkedIn Stories

• Short-Form Content: Share quick updates and behind-the-scenes content.
• Engagement Boost: Stories can increase visibility and engagement.

The Role of AI in LinkedIn Marketing

• AI is playing an increasingly important role in LinkedIn marketing.

AI-Powered Analytics

• Predictive Insights: Use AI to predict trends and adjust your strategy.
• Content Recommendations: Get suggestions for improving your content based on AI analysis.

Final Words of Choosing the Right Business Model

I hope I have managed to address this issue well. The business effect is crucial, I couldn’t disagree. However, no expert can give you a guarantee. The guarantee may come in the form of completed work. Sounds trivial? You’ve surely experienced a service where, despite paying, the work was not done. Or at least not done properly. This is the business model that comes into play.

Are you still looking for the right content creation tool? I hope, you’ve already found the right answer! 🙂

Why Should You Use AuthoredUp, a LinkedIn-Based Tool?

👉 Automation

Automatically schedules posts and adjusts content based on analytics for optimized engagement without manual intervention.

👉 Affordability

Offers competitive pricing with various plans tailored to different needs, ensuring cost-effectiveness for individuals and businesses alike.

👉 Collaboration Tool

Enables teams to work together seamlessly on projects with features like draft collaboration and shared analytics, improving coordination and workflow.

👉 Valuable Features

Includes a rich set of features such as a versatile editor, extensive hooks and endings library, and detailed content performance analytics, enhancing overall content quality and reach.

👉 Comprehensive Usage

Covers all aspects of social media management, from post creation and scheduling to analytics and feedback, suitable for any scale of operation.

👉 One Account, Multiple Users

Supports multiple user profiles under a single account, allowing easy management of team members and division of access rights.

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If you’re considering using a specific tool for building an audience and reach on LinkedIn, I really recommend this SaaS solution. Not just because I’m writing this review, but because it’s truly useful! 🙂

You’ll find many similar tools on the market that work well on other platforms as an all-in-one tool for various social media platforms. However, if you plan to limit your efforts exclusively to LinkedIn, consider using AuthoredUp.

You’ll experience using a tool that will save you a considerable amount of work hours and provide the most sought-after data for growth, but also allow you to better understand LinkedIn itself, which ultimately is crucial. I really recommend it.

Frequently Asked Questions (FAQs) for AuthoredUp:

Now you know why AuthoredUp is the best content creation tool for LinkedIn. 

I hope I’ve been able to help you understand why this tool will allow you to earn more and develop better on LinkedIn.

Try it out now and see how it can help you with a 14-day free trial.

Thank you for reading & contributing!
Simon

Author Profile

Simon Gorlak

Simon Gorlak is a Digital Marketing Expert with over 8 years of experience. He specializes in 3 areas: SEO, Copywriting, and Email Marketing. Simon's blog gathers knowledge that helps Marketers & C-level to increase profits from their online businesses. Also, his content helps to reach the most difficult customers, make others' content to be read & purchased. Besides digital marketing, Simon speaks 4 languages: English, Spanish, Portuguese, and Polish & works as a Head of Business at an Indian Start-up.

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